Selling a Business in Raleigh — What You Need to Know
Raleigh's business sale market is shaped by the Research Triangle's unique combination of university talent, technology sector growth, and a highly educated professional workforce with capital to deploy. The presence of NC State University, Duke (30 minutes west), and UNC Chapel Hill (30 minutes west) creates a constant pipeline of entrepreneurs, spinoffs, and knowledge-economy businesses. For sellers, this means a buyer pool that skews toward educated, analytical operators — individual buyers often come from SAS Institute, Red Hat, Cisco, or one of the hundreds of tech firms in the RTP — and PE platforms that actively target the Triangle's IT services, healthcare technology, and professional services sectors.
The Triangle's healthcare ecosystem — anchored by WakeMed, UNC Health, and Duke Health — generates consistent demand for medical and dental practices, specialty healthcare services, and healthcare technology companies. Raleigh's professional services market is deep: architecture, engineering, consulting, staffing, and IT firms serving both the public sector (state government is headquartered here) and the private technology economy. These businesses trade at strong multiples because buyers understand the Triangle's growth trajectory and the stability that institutional anchors like state government provide.
Raleigh has been one of the fastest-growing major metros in the country for over a decade, and that population growth translates directly into business acquisition demand. Service businesses — from home services to childcare to fitness — are in high demand from individual buyers seeking to own recession-resistant, community-serving operations in a growing market. The Triangle's median household income, well above national averages and rising, supports consumer spending that makes these businesses attractive acquisition targets.
Most Active Business Categories in Raleigh
Technology & IT Services
Managed IT service providers, software companies, cybersecurity firms, and tech-enabled service businesses serving the Triangle's corporate and government base command premium multiples. Recurring revenue from contracts with RTP companies, state government agencies, and university-affiliated organizations creates the predictable cash flow buyers pay most for.
Healthcare & Life Sciences
Medical practices, dental groups, specialty healthcare services, and healthcare technology companies trade at strong multiples driven by WakeMed's ecosystem, UNC Health's reach, and the Triangle's aging-yet-affluent population. Life sciences adjacent businesses — lab services, clinical research support, medical device distribution — benefit from the RTP's pharma and biotech concentration.
Professional & Business Services
Medical practices, dental groups, specialty healthcare services, and healthcare technology companies trade at strong multiples driven by WakeMed's ecosystem, UNC Health's reach, and the Triangle's aging-yet-affluent population. Life sciences adjacent businesses — lab services, clinical research support, medical device distribution — benefit from the RTP's pharma and biotech concentration.
Thinking About Selling Your Raleigh Business?
A confidential, no-obligation valuation. Understand what your business could sell for in today's market before you commit to anything.
Schedule Your Free ValuationYou Keep More of What You've Built
Most business brokers in Raleigh charge 10% to 12%. On a million-dollar sale, that's $100K to $120K out of your pocket before you see a dime. John Salony charges 6% — which means on that same sale, you keep an extra $40K to $60K.
That's possible because of two things most brokers don't have: an AI-powered approach to CIM preparation and data gathering, and a 20-year network of serious buyers across the Southeast — including Raleigh — who are ready to move when the right opportunity comes along.
And John only gets paid when you do. No upfront fees. No retainers. If the deal doesn't close, you owe nothing.
Who Buys Businesses in Raleigh?
Understanding your buyer pool directly impacts how your business is positioned, priced, and marketed. Raleigh's economy attracts highly educated individual buyers from the Triangle's tech and corporate sector, strategic acquirers consolidating professional services, and PE platforms focused on IT services and healthcare.
Private Equity Groups
PE firms acquiring businesses as platform investments or add-ons to existing portfolio companies. They typically pay the highest multiples and bring institutional resources.
- ✓ Highest multiples (3.5×–5.0×+)
- ✓ May offer equity rollover
- ✓ Often want owner to stay 1–2 years
- ✓ Focused on EBITDA $500K+
Strategic Acquirers
Larger companies in your industry looking to expand geographically, add capabilities, or acquire customers. They understand your business and can often close faster.
- ✓ Strong multiples (3.0×–4.5×)
- ✓ Fastest due diligence
- ✓ Value customer base & territory
- ✓ May absorb into existing brand
Individual Buyers
Qualified individuals — often corporate executives or experienced operators — using SBA financing to acquire and run their own business.
- ✓ Solid multiples (2.5×–3.5×)
- ✓ SBA 7(a) financing typical
- ✓ Want transition support
- ✓ Looking for stability & cash flow
Who John Salony Works With in Raleigh
John works best with business owners who are serious about getting a transaction done — not just exploring. If any of the below describes you, a confidential conversation makes sense.
A free, confidential valuation estimate based on your actual financials and the current Raleigh buyer market. No cost, no pressure.
Get My Free ValuationWhy Raleigh Business Owners Work With John Salony
ABI Certified + MBA
Certified Business Intermediary with an MBA and 20+ years of experience in business sales and M&A advisory across the Southeast.
6% — Not 10–12%
The most competitive fee structure in the market. On a $1M sale you keep $40K–$60K more than you would with a traditional broker.
Complete Confidentiality
Blind listings, NDA before any details are shared, and careful buyer screening. Your employees and customers won't know until you're ready.
Dual CRE + Business Expertise
If you own the real estate too, John handles both. No need for two advisors, two timelines, or two sets of fees.
